Marketing Manager - Dental Industry
Company: SureHire Recruiting LLC
Location: Jupiter
Posted on: May 10, 2022
|
|
Job Description:
Marketing Manager Jupiter, FL (Option to work remote & travel to
Jupiter as necessary) A leading provider of dental prosthetics and
restorative dentistry products is looking for a Marketing Manager
to join their team This position has the option to sit onsite the
headquarters in Jupiter FL full-time, or work remotely while
traveling to Jupiter as necessary. General Description: The
Marketing Manager is principally responsible for planning and
managing marketing activities, both strategic and tactical to
ensure successful growth and retention of revenue at each lab
location. This role will lead and participate in cross-functional
teams in the development of business objectives and will provide
strategic and tactical leadership and support to the Sales Teams,
Operations and Market Development teams. The Marketing Manager will
work with Business Analytics, Operations and Sales teams to
evaluate the competitive landscape and track/report against
competitive positioning in the dental market. The role provides
additional input to operational, sales and marketing decisions by
assessing demographics, competition, prices, campaign ROI---s and
sales and marketing outlets to develop sales and marketing
strategies for existing and future programs or services. This
position requires a customer centric focus, with knowledge of the
dental industry and customer support requirements. This role will
provide leadership and direction to the organization focused on key
market needs, gaps and product/customer requirements Primary
Responsibilities and Essential Functions of the Marketing Manager:
Provide organizational leadership, development and execution of
marketing initiatives focused on the needs of dental labs as well
as the trends in the dental industry Develop and implement
marketing plans and initiatives designed to maximize our
understanding and position in the dental market Working in
collaboration with the sales and marketing teams, this role will
identify and execute against emerging trends in the dental
laboratory market, understand the structure, dynamics, and needs of
this market and develop appropriate market models Work alongside
laboratory internal teams to identify, create and execute effective
marketing strategies Position company with all internal and
external stakeholders as a customer centric organization, building
on the organizations--- Vision and Mission statements including:
Manage competitive analysis and create counter-intelligence
initiatives Provide leadership and direction for laboratories to
ensure effective field delivery by Market Development, Laboratory
and sales teams Understand company's target market profiles,
customers--- business and clinical requirements and competitor---s
activities to coordinate field activities and develop customer
relationships with Laboratories to gain insights into market trends
Manage, lead or participate in a team of stakeholders in
identifying new business opportunities with existing and new
customers and developing existing business and sales plans Develop
lab-specific promotional strategies and evaluate results using
KPI---s Develop relationships and communicate effectively with all
levels of internal and external customers All other duties as
assigned Skills and Abilities Required: General dental or dental
implant knowledge strongly preferred Analytical proficiency
including the ability to forecast and report ROI Strong leadership
potential Business minded approach to market analysis and business
development Ability to communicate complex subject matter to a wide
variety of audiences Willing to travel up to 15% of time Must be
able to read, write and understand English Minimum Education and
Experience Required: Bachelor---s degree in Marketing or related
field 2-3 years progressive experience in dental or healthcare
industry Experience in marketing, sales or service preferably in a
dentist---s or Physician---s office or other healthcare related
industry
Keywords: SureHire Recruiting LLC, Jupiter , Marketing Manager - Dental Industry, Advertising , Jupiter, Florida
Click
here to apply!
|