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Marketing Director VIO Franchise Group

Company: Vio Med Spa
Location: Jupiter
Posted on: March 10, 2020

Job Description:

VIO Med Spa, franchise brand of VIO Franchise Group, is growing and looking for a--Director of Marketing--to join our team in Jupiter, FL! The Director of Marketing will play a vital role in shaping and executing on our marketing objectives. The ideal candidate will be creative, detail-oriented, and well organized, while excelling in time management, as this role will juggle multiple given tasks at once.--He/she will also be experienced in social media marketing, Google, email marketing, content development, creative development, analytics, and a host of other skills related to effectively marketing in today's world.The ideal candidate will be responsible leading an effective marketing strategy to propel company growth. You will work cross-functionally to understand marketing needs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns.--QUALIFICATIONSBachelor's degree in Marketing or closely related field preferred, associate degree required;Minimum of 3+ years' experience in a marketing role within the spa & wellness industry;Agency experience preferred;Knowledge of SEO and SEM best practices;Experience with Adobe products including: Adobe Creative Cloud, Photoshop, InDesign, and Illustrator;Excellent communication and writing skills including spelling and grammar;Experience in creating, deploying, and managing social media campaigns (Facebook, Instagram, etc);Fluency in current graphic design practices and web production software;Familiarity with Google Analytics & Adwords;Experience with Word Press and email marketing software such as Mail Chimp/ConstantContact etc;Strong conceptual skills, including online software concepts and online experience concepts;Knowledge of website structure and functionality;Understanding of and experience in corporate branding, layout, color theory and typography in both print and digital media;Prior experience working in a fast paced environment;Prior experience working in a start up highly preferred.RESPONSIBILITIES:Create, evaluate, and implement all current and future marketing strategies and communications;Design and produce marketing collateral: presentations, flyers, newsletters, graphics, etc;Manage regular social media campaigns and posts. Develop and deploy email blasts;Create and plan new promotions and studio events;Deliver projects on time and within the given budget;Evaluate current web site and work with team to update and continually evolve site;Track and report marketing analytics;Work in a team environment while taking ownership and working independently;Continuously build brand awareness through traditional and creative avenues;Analyze and track performance marketing performance metrics;Collaborate with internal and external clients and partners;Manage marketing budget and show project ROI.If you love to immerse yourself in your work, are driven to create, are self-motivated, do not accept less than the best and are never satisfied with being average, then we need to talk!

Keywords: Vio Med Spa, Jupiter , Marketing Director VIO Franchise Group, Executive , Jupiter, Florida

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